SERVICES
Logo Design Packages
What makes a great logo design? A great logo is more than just a pretty symbol. It’s the cornerstone of your brand identity. I specialise in designing distinctive, versatile, and memorable logos that connect with your audience and reflect your business values.
Not only will you be investing in the future of your business but I’ll be on your team as your go-to designer.
I’m a Logo Designer in Southampton but love to work with clients globally.
Common Package
A solid foundation for any new brand or personal project. The Common tier is ideal for side quests, start-ups, or creators just beginning their journey. You’ll receive a strong, versatile logo design that helps you establish your presence and start building recognition.
- 2 x rounds of sketching with sketches presented
- 2 x concepts developed from sketch round
- 2 x revisions available on chosen concept
- Primary logo design
- Alternate logo versions & logo mark
- Colour palette & font selection
- One-page brand style board
- Final logo files in raster and vector
- Full ownership and usage rights of the final logo
Please contact me for pricing and a full range of options.
Epic Package
Level up your brand identity with a more customised and crafted experience. The Epic tier includes an expanded logo suite and brand visuals to help you grow with confidence. Perfect for businesses or creators looking to evolve their look and stand out in a competitive world.
- 2 x rounds of sketching with sketches presented
- 3 x concepts developed from sketch round
- 3 x revisions available on chosen concept
- Primary logo design
- Alternate logo versions & logo mark
- Brand pattern
- Colour palette & font selection
- Full brand style guide
- Final logo files in raster and vector
- Full ownership and usage rights of the final logo
Please contact me for pricing and a full range of options.
Legendary Package
Built for those ready to unlock their full potential. The Legendary tier offers a complete brand identity system with all the extras to power your visual presence across platforms. Ideal for studios, streamers, or businesses looking to leave a lasting impression and build a legacy.
- 2 x rounds of sketching with sketches presented
- 3 x concepts developed from sketch round
- 3 x revisions available on chosen concept
- Primary logo design
- Alternate logo versions & logo mark
- Brand patterns & shapes
- Social media profile and cover image
- Colour palette & font selection
- Full brand style guide
- Final logo files in raster and vector
- Full ownership and usage rights of the final logo
Please contact me for pricing and a full range of options.
Brand Packages Overview
What Do You Get?
Rounds of Sketched Ideas
I sketch out a few ideas for your logo design and present the ones that best answer the brief and that work well as a brand. These are typically rough sketched ideas with pencil and paper or using my iPad. The presented sketches will be in the form of a PDF with examples of text additions and different lockups (stacked and horizontal logos).
Logo Concepts
I take your 3 favourite sketched ideas and create digital versions of them. The concepts will be presented in black and white. This is so we know the logo works great on it’s own and doesn’t rely just on the brand colours. These concepts will be presented as a PDF with text examples.
Rounds of Amends
Amendment rounds include any changes you would like to see on your chosen concept. Each package includes a set number of amendment rounds. This is the time to fine-tune your chosen concept so that you are happy. If you need extra rounds of amends they will be charged separately from the main package.
Primary Logo Design
This is your bread and butter. Your main logo and what you will use the most when showcasing your brand. This is usually a horizontal or stacked (text below the logo mark) version of your logo.
Alternative Logo Versions
These are alternative logo options that can help you to seamlessly use your logo across multiple platforms and media. They come in the form of horizontal, stacked, alternative text layouts and badges.
Logo Mark
A logo mark, also known as a brand mark or logo icon, is a purely visual logo element. Often a logo or symbol that represents the brand. A logo mark stands alone as the visual identifier. A great example of a logo mark is the golden arches of the McDonald’s logo.
Brand Pattern
A brand pattern is a great addition to your branding package. These patterns usually include your logo mark or some graphical elements that represent your brand. Patterns are great for use on packaging, social media and online platforms. Where possible I create the patterns so that they tile and repeat without issue. Brand patterns are supplied as AI, EPS, PNG and JPG file types.
One Page Brand Board
My one page brand board is a quick reference guide for your logo and brand design. The file includes the different lockup designs, logo spacing, fonts and brand colours. This files acts as a one stop shop for everything you need to make sure your brand is represented in all its glory.
Full Brand Style Guide
A style guide is an in-depth look and overview of your brand and logo design. This multi-page document includes creative information that can be passed onto other companies, such as printing companies, to make sure your brand is represented the way it should be. You can request certain details to be added if you feel they are necessary. This file will be supplied as a PDF.
Colour Palette & Fonts
Not only do I make sure your new logo works great on both dark and light background colours but I also include it’s own unique colour palette. Matching fonts are also included throughout the logo design process. This is so you can expand your brand throughout printed and digital media.
File Formats
I supply a wide variety of file types for my brand packages. These include AI, EPS, PNG, JPG, PDF, SVG. If you require a certain file type that isn’t listed here please let me know and I’ll make sure to include it in your package.
Ownership & Usage Rights
You own the final logo design and all final files (this does not include unused sketches or concepts) for use in your business. You are free to trademark the final logo design should you need to. I only ask that I can showcase your final brand on my portfolio and social media. This is only ever done with your full consent though. If it’s a top secret project then I will keep it a secret until you are happy to share.
What Makes A Great Logo Design?
A great logo is:
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Simple and Memorable – Clean designs are easier to recognize and recall.
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Relevant to Your Brand – A logo should visually reflect your industry, style, or values.
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Versatile – It should work across all sizes and formats — from favicons to large signage.
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Timeless – Trends fade, but a strong logo remains effective for years.
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Scalable and Functional – Designed with various use cases in mind: digital, print, monochrome, and more.
My Logo Design Process
1. Discovery & Strategy
Understanding your business, target audience, and brand goals.
Competitor and industry research.
2. Concept Development
Brainstorming and sketching unique ideas tailored to your brand personality.
3. Design & Refinement
Digital drafts created in vector format.
Multiple concepts presented for review and refinement.
4. Final Delivery
Includes all necessary file formats (SVG, PNG, PDF, JPEG).
Recent Logo Design Projects
Need a little extra?
Project Add-Ons
Stationery Design
Business Card
Compliment Slip
Letterhead
Postcard
Labels
Stickers
Brand Design
Pattern Design
Packaging Design
Simple Brand Guidelines
Detailed Brand Guidelines
Original Typography
Icon Sets
Websites
Website Design
Marketing Website
E-Commerce Website
WordPress Website
Website Hosting
Logo Repair
Working with your existing logo, I can redraw it as a vector file. This will allow you to use your logo on larger marketing applications and across different media.
The cost of your repair will be based on the complexity of your existing logo.
Logo Refresh
Want to freshen up your existing logo and brand? I can take your existing logo and implement any changes you would like to make. I’ll then supply you with vector and popular file formats.
The price for this service is based on your existing logo and the changes you would like to make. I will send you a fixed price once I’ve reviewed your existing files.
